Farbod joined the world of marketing from litigation. He has extensive experience in marketing and business and loves sharing his insights with fellow entrepreneurs and business owners, aiming make their journey a bit easier. His take on enterprise development leans heavily on online user acquisition and its interplay with brand equity.
Dreaming of ranking higher in local search results and attracting more customers to your Auckland business? You’re not alone. In today’s digital landscape, online visibility
In today’s digital landscape, local search reigns supreme. And for Auckland businesses, Google My Business (GMB) is the key to unlocking local visibility and attracting
The winds of change are blowing hard toward protecting users’ privacy in digital advertising. At the heart of this storm is the demise of third-party
Auckland, the City of Sails, is bracing for a wave of international visitors. With the global tourism market expected to reach $12.3 billion by 2032
Google’s algorithms are constantly evolving, and one area that’s been under increasing scrutiny is website speed. This focus on user experience is reflected in the
Website landing pages are primarily for pay-per-click advertising i.e. Google Ads. They typically have little navigation features to encourage the user to: We’ll focus on
Demand generation, or “Demand Gen,” is primarily designed for e-commerce stores who wish to advertise YouTube and related platforms. It allows businesses to feed their
Following the recent findings of an Adalytics report, Google is offering advertisers more options to control where their ads appear in campaigns like AI powered
New Zealand’s eCommerce market is predicted to witness steady growth in the coming years. Businesses looking to capitalise on this trend need an efficient, user-friendly
Google Ads campaign in Auckland is a potent marketing tool that significantly increases the ease with which prospects and customers can find your website and
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