Digital Marketing For Barbershops & Hair Salons in Auckland
Remember the days when a sandwich board on the footpath was enough to bring in customers? Those days are fading. As a hair salon or barbershop owner in New Zealand, you need to consider having a vivid digital footprint, but where do you start? We’ll cut through the noise and get to the real stuff. […]
How to Optimise Your Auckland Restaurants’ Google Map’s Listing
Auckland’s a city of hidden gems for foodies. But in a place where everyone’s got their phone out, being found online is just as important as having a great menu. Google Maps is a significant part of the customer journey for Aucklanders deciding where to eat, so let’s get you on that map, front and […]
Digital Marketing for Lawyers: Attracting Auckland Clients Online
Lawyers traditionally rely on referrals and whispers in the local community. But times have changed. Now, when a legal storm brews, where do people turn? Their phones, of course. Sarah, a young mother facing a complex custody battle, may or may not have asked friends if they knew an experienced family lawyer. But typing “family […]
What Every NZ Plumber Needs to Know About Digital Marketing
This guide sheds light on the essential aspects of digital marketing, equipping you to ask the right and better questions to gain actionable insights from your digital marketing campaign. What are the Key Components of a Successful Digital Marketing Strategy for Plumbers? A successful digital marketing strategy for plumbers typically includes several key components: Your […]
Shopify Showdown: Choosing the Right Theme for Your Auckland E-commerce Store
This guide will equip you with the knowledge to navigate the Shopify theme landscape and select the perfect one to represent your brand and drive sales.
Dominate Local Search on a Budget: Essential Auckland SEO Tips for SMBs
Dreaming of ranking higher in local search results and attracting more customers to your Auckland business? You’re not alone. In today’s digital landscape, online visibility is crucial for small and medium-sized businesses (SMBs) to thrive. But with large corporations often dominating search engine results pages (SERPs), it can feel like an uphill battle for smaller […]
The Crumbling Cookie: How Cookie Deprecation Will Reshape Conversion Tracking
The winds of change are blowing hard toward protecting users’ privacy in digital advertising. At the heart of this storm is the demise of third-party cookies, a cornerstone of online advertising. Its retirement, now adopted by Google’s Chrome browser, poses significant challenges for conversion tracking – the lifeblood of any successful marketing campaign. But amidst […]
Search Console’s Page Experience Report: Website Speed – a significant ranking factor
Google’s algorithms are constantly evolving, and one area that’s been under increasing scrutiny is website speed. This focus on user experience is reflected in the recent update in the Search Console’s Page Experience Report. It now provides more insights into how your site is performing. A Shift in Focus: Core Web Vitals Take Center Stage […]
Optimising Your Google Ads Campaign in Auckland: Top Strategies and Tips
Google Ads campaign in Auckland is a potent marketing tool that significantly increases the ease with which prospects and customers can find your website and business. We address mostly Auckland businesses here but our suggestions are relevant to businesses and retailers NZ-wide. In this article, I will discuss some of the most effective ways to […]
Local SEO in Auckland: A Complete Guide For Small Businesses
Welcome to our article! In this post, we will explore the topic of Local SEO in Auckland. Local SEO is a powerful tool that can help businesses of all sizes increase their visibility and attract more customers. In this post, we will cover everything you need to know about Local SEO in Auckland, including what […]
