Unleashing the Creative Power of Performance Max: A Comprehensive Guide
In this article, we will explore the valuable role of creative in Performance Max and how to unlock your campaign’s potential through optimal creative effectiveness, strategic asset variety, and a comprehensive creative component checklist. Unlocking Your Campaign’s Potential: A Performance Max Creative Component Checklist To get the most out of your Google Ads Performance Max […]
5 Essential SEO Strategies for Auckland Businesses
Introduction SEO is crucial for businesses in Auckland, especially for small to medium-sized enterprises. This article will discuss five essential SEO strategies in Auckland that can help your business succeed online. Strategy 1: Local SEO Local SEO services Auckland are vital for businesses targeting customers in the region. Improving local SEO involves optimizing your Google […]
Mastering SEO-friendly Content in Auckland: A Guide for Writers
Crafting engaging, informative, and SEO-optimized content is essential for writers in today’s digital landscape. In this guide, we’ll share tips and tricks to help writers create SEO-friendly content in Auckland that appeals to both readers and search engines. 1. Discover the Right Keywords Identify your target audience’s search terms using tools like Google Keyword Planner, […]
Discover Evergreen Content and Win The Digital Long-game
Introduction Evergreen content is a special tool in the hands of every professional digital marketer. In your role as an SEO specialist, digital marketer, marketing manager, or content creator, your goal is to get maximum engagement through the creation of quality content. But why do some sites perform so much better than others? One of […]
How to Migrate Your Shopify Data to GA4 Using Tag Manager
Starting July 2023, Google is retiring Universal Analytics and replacing it with GA4. If you haven’t migrated yet, don’t worry, it’s never too late, in this article you will learn how to migrate your Shopify data to GA4! In this post, we’ll walk you through using Tag Manager to migrate all your Shopify data to GA4. […]
How to Set Up Attribution Models in GA4
This is a step-by-step tutorial about how to set up attribution models in GA4. https://youtu.be/VJW9wT6_19Q
Advertising options for small businesses in NZ
Introduction SMEs often find themselves in a catch-22 situation of needing marketing to grow and increase revenues and needing growth to pay for their marketing. Scares resources either make you efficient and superior to your competitors, or you go bust. Here are some ways of marketing and advertising forsmall businesses in New Zealand on a […]
How To Create An Automatic Monthly Google Ads Pacing Sheet
In this video tutorial, you will learn how to create a monthly Google ads budget pacing sheet that connects to your MCC account and updates automatically https://youtu.be/Hj38zYpRelU Preparing Google Sheet First, make a copy of the Monthly Budget Pacing Sheet. Adding the Script to Google ads Copy and paste this code into you MCC Google […]
9 things to include when you’re writing content for your brand
Introduction This is a 1700-word rant about keeping the same tone across all your business content and writing content for your brand. Have fun! There are a few basic considerations required when producing content for your company or business – whether writing a blog to boost your SEO or drafting ad copies. Most marketing companies […]
How to Add Videos to Your Website
Introduction You have a great website, but it still needs something. Adding videos is easy to make your site more exciting and engaging. The good news is that adding videos is fairly simple. This guide will walk you through the steps of adding a video to your WordPress and Shopify websites. Having videos on your […]
