Data analytics
Ensure you’re set up with all the important tools that track how your website, SEO and PPC campaigns are performing.
Data analytics
Build a powerful business foundation with website data analytics data analytics
With the right data you can make decisions that set you apart from the competition.
Enquire about our comprehensive website analytics set up using GA4, Google Tag Manager, and Google Looker Studio. This is a powerful combination that take you inside your customer’s online journey and enables you to finetune your organic and Pay Per Click campaigns. Ensure your user acquisition channels are working hand in hand to achieve sales.
Your foundation for success
Setting up GA4 and Google Tag Manager Google Tag Manager
Understanding your website’s performance is crucial for any business aiming to succeed online. Here’s how GA4, Google Tag Manager and Search Console help:
Know your traffic
Compile, track, assess traffic and engagement metrics across online platforms with GA4. Measure ecommerce performance, ad revenue and user interaction.
Track Pay Per Click events
Deploy marketing tags on your website to track PPC conversion i.e. leads, sales, form submissions and other sales events on your website.
Improved website performance
We provide real-time data on your website's speed, user engagement, and overall performance, allowing you to make immediate improvements.
User engagement metrics
Understand how visitors interact with your website. Track specific actions like form submissions, downloads, and clicks, to have deeper understanding of your website's user behavior.
Performance on Google’s Search results
Monitor your site's performance on Search results. Identify website issues, know whether crawlers can access your site, and which queries are bringing impressions, clicks and fueling your sales pipeline.
Business intelligence Business intelligence with Looker Studio
Data is only as good as the insights you can draw from it. With our custom reports made using Google Looker Studio, you benefit from:
Simplify the process of reporting
Convert data into a easy to understand and informative report. We create interactive reports and transform data into meaningful business metrics.
Meaningful insights
Go beyond surface-level data to explore trends, patterns, and opportunities that are relevant to your business.
Informed decision-making
Make informed decisions, from performance marketing strategies to product development.
Improved strategy formulation
Fine-tune your business strategies for better results, be it in customer engagement, sales, or overall growth.
Ready to leverage the power of data analytics for your business?
Frequently Asked Questions Questions
How are your users trending month over month?
Was the time you spent on a certain marketing activity for a campaign worth it?
Are there specific sales-oriented website behaviors that should be monitored more closely?
Identifying behaviors related to sales (such as product views, cart additions, or checkout steps) allows you to fine-tune your strategies and improve conversion rates.
Knowledge Base Base
