Google Merchant Centre services / Auckland, NZ
Google Merchant Centre management. Built for product discovery.
AV Consulting helps New Zealand retailers set up, improve and manage the product information they share with Google. Connect your store, address listing issues and build a clearer foundation for free product listings and Shopping campaigns.
Wireless headphones
Stoneware bowl set
Hydrating face serum
Ceramic bud vase
Stoneware coffee mug
Over-ear headphones
Storage canister pair
Espresso cup set
Hand-thrown bowl
Ceramic teapot
Matte black jar
What is holding
your products back?
Start with the issue your store needs to solve, whether you’re preparing to launch or managing an established catalogue.
Get your store connected
Launching on Google or unsure how to set up Merchant Centre? We review your store and requirements, then plan the account setup and a suitable way to submit product data.
Improve your product information
Products are connected, but the information needs work? We review how your catalogue reaches Google and identify gaps or inconsistencies worth addressing.
Understand errors and disapprovals
Products aren’t eligible or your account needs attention? We review the notices, investigate the relevant data and website issues, and explain the appropriate next steps.
Give Google useful product information. Give shoppers a consistent experience.
Your product listing sets expectations before someone reaches your store. The item, price and availability they see should match what they find on the product page.
Merchant Centre brings your product information into Google’s shopping experiences. We help you manage that information so the journey from discovery to your store is easier to understand.
- Product information that represents what you sell
- Fewer avoidable inconsistencies between listings and your store
- A clearer view of issues affecting product eligibility
Stoneware coffee mug, 350 ml
$24.00
In stock · yourstore.co.nz
Merchant Centre services
built around your catalogue.
The right scope depends on your platform, product range and current account condition. We explain what needs work and where changes should be made.
Account setup and store connection
Review business details, website verification and claiming, then configure the agreed account settings. Connect the store through a suitable integration or product data source.
Product feed setup and optimisation
Review titles, descriptions and relevant attributes so the submitted information accurately describes each product. Plan improvements around Google’s requirements and your catalogue.
Product identifiers and variants
Check the identifiers and variant information relevant to your products, including legitimate manufacturer GTINs where available. Help distinguish versions such as sizes or colours without inventing missing identifiers.
Shipping, returns and store information
Review Merchant Centre settings against the delivery and returns information your business provides. Identify differences between account information and the shopping experience that need attention.
Errors, disapprovals and review support
Investigate product and account notices, then scope corrective work. Where a Google review is appropriate and available, help prepare the submission after the relevant issues are addressed.
Ongoing product data management
Agree checks and updates that fit your catalogue changes. Monitor the data connection and relevant account issues, with a reporting schedule defined in the scope.
Product data, advertising and your store
should work together.
Merchant Centre manages the product information used in eligible free listings and product-based advertising. Google Ads manages paid campaigns, budgets and bidding.
Free product listings
Eligible products may appear on Google’s shopping surfaces without paying for the listing placement. Visibility is not guaranteed simply because a product is approved.
Shopping and Performance Max campaigns
Product-based campaigns use Merchant Centre data alongside the campaign setup in Google Ads. Advertising management and media spend are separate from a feed-only project unless included in your proposal.
AV Consulting can bring these parts together with website and analytics work when your project needs them. The aim is a consistent journey from the product shown on Google to the page where a customer can buy it.
Stoneware coffee mug, 350 ml$24.00yourstore.co.nz
Espresso cup set$38.00yourstore.co.nz
Hand-thrown bowl$28.00another-store.co.nz
Ceramic teapot$64.00yourstore.co.nzMeasure catalogue health
and customer activity separately.
A healthier data setup and stronger sales performance are related questions, but they need different evidence.
We review relevant product statuses and unresolved issues to understand catalogue health. Where available, listing impressions and clicks show how products are being discovered.
For paid campaigns, conversion and revenue reporting depend on the advertising and tracking setup. We interpret those results alongside spend, margins and store performance, rather than treating product approval as proof of commercial success.
A clear route from account review
to useful improvements.
- 01
Understand the store and account
Discuss your catalogue, platform, selling markets and goals. Review available access, the existing connection and issues that need investigation.
- 02
Agree the priorities and scope
Identify which changes belong in Merchant Centre, the data source or the website. Explain dependencies, required information and any development or tool costs.
- 03
Complete the agreed work
Configure the setup or improve the relevant data and settings. Check the resulting product statuses and prepare review requests where appropriate.
- 04
Review and plan ongoing care
Explain what changed, what still needs attention and how future catalogue updates will be handled. Agree whether ongoing management is needed.
Access is arranged through account permissions. Your team remains involved in the business information and changes being approved.
Choose the support
your Merchant Centre account needs.
Merchant Centre is free to use. Our fee covers the agreed work to set up, improve or manage your account and product data.
01 / ProjectSetup or focused feed improvements
For a new store connection or a defined set of changes to the product data and account settings.
02 / OngoingOngoing Merchant Centre management
For retailers that need agreed checks, catalogue updates and issue monitoring as their store changes.
03 / IssuesAccount or product issue support
For disapprovals, account notices or integration problems that need investigation before the work can be priced.
Your proposal confirms scope, fees, applicable GST and any ongoing terms. Advertising spend, campaign management, paid tools and website development are identified separately where required.
Give your catalogue
a clearer path to Google shoppers.
Tell us about your store and what’s happening in Merchant Centre. We’ll discuss the setup, data or account issues you need help with and identify an appropriate next step.
Book a free discovery session with AV Consulting. Auckland-based, supporting retailers across New Zealand.