Shopify Showdown: Choosing the Right Theme for Your Auckland E-commerce Store
This guide will equip you with the knowledge to navigate the Shopify theme landscape and select the perfect one to represent your brand and drive sales.
The Crumbling Cookie: How Cookie Deprecation Will Reshape Conversion Tracking
The winds of change are blowing hard toward protecting users’ privacy in digital advertising. At the heart of this storm is the demise of third-party cookies, a cornerstone of online advertising. Its retirement, now adopted by Google’s Chrome browser, poses significant challenges for conversion tracking – the lifeblood of any successful marketing campaign. But amidst […]
Guide to a Perfect Google Ads Landing Page
Website landing pages are primarily for pay-per-click advertising i.e. Google Ads. They typically have little navigation features to encourage the user to: We’ll focus on the best practices for landing pages for service-based businesses. i.e. you’re an electrician or a plumber and want to attract higher-quality leads with Google Ads. Establish your objective – generate […]
Why Using Shopify for Your Ecommerce Business in New Zealand is a Good Idea
New Zealand’s eCommerce market is predicted to witness steady growth in the coming years. Businesses looking to capitalise on this trend need an efficient, user-friendly platform to build and run their online stores. One of the leading platforms in eCommerce is Shopify – a comprehensive solution for businesses of all sizes to take their products […]
10 Landing Page Hacks to Skyrocket Your NZ Ecommerce Conversions
Small tweaks to your landing pages can lead to huge increases in conversion rates. By optimizing your landing page through A/B testing various elements, you can significantly boost your ecommerce conversion rates. A Clear Headline with Your Keyword A strong headline is critical for capturing attention. For example, “10 Landing Page Hacks to Skyrocket Your […]
Best Website Builder For New Zealand Businesses: Wix, Square Space, Shopify, WordPress
ahese 6 pillars to be great: Website builders like Wix, WordPress, Squarespace and Shopify have become increasingly popular in recent years, allowing developers, designers, individuals and businesses alike to create websites without needing to have extensive knowledge in coding. With builders like WordPress and Shopify you can go as deep as you want for bespoke […]
How to Add Videos to Your Website
Introduction You have a great website, but it still needs something. Adding videos is easy to make your site more exciting and engaging. The good news is that adding videos is fairly simple. This guide will walk you through the steps of adding a video to your WordPress and Shopify websites. Having videos on your […]
Top 5 Ways to Increase Conversion Rate on your Shopify Website
In this article, we will show you how you can increase Shopify conversion rate on your online store. Your website needs to be designed with your customers in mind. The most effective way of boosting the sales of your eCommerce business is by increasing the traffic on your website. Once you have achieved this goal, […]
